Press Releases

ATLANTIC TECHNOLOGY APPOINTS THE PERFORMANCE GROUP TO OHIO VALLEY

ATLANTIC TECHNOLOGY APPOINTS THE PERFORMANCE GROUP TO OHIO VALLEY

Norwood, MA – October 9, 2018 – Atlantic Technology has added The Performance Group to its independent sales representative network covering Ohio, West Virginia and the Western Pennsylvania markets.

 

The Performance Group, based in Dublin, OH is the preeminent specialty AV rep firm, serving the Ohio Valley territory for 34 years under the direction of principal Craig Otter, who is responsible for dealers in Central, southern and western Ohio.

 

Dan Shalenko is the Vice President of The Performance Group, and an industry veteran based in Pittsburgh. His background includes sales and training positions at Panasonic, Boston Acoustics, NEC and JVC. He has also served with prominent rep groups in Florida and the Ohio Valley markets.

 

“Our core values are integrity, honesty, and hard work,” says President Craig Otter.  “Dan and I are excited to be joining forces with Atlantic Technology, a brand with a long history of performance and innovation. We look forward to growing this iconic brand in our territory, and welcome any interested dealers to contact us regarding this opportunity.”

 

For dealer Inquiries, contact Craig Otter:  Email craig@pgreps.us / Phone:  614.791.9911 or Dan Shalenko:  Email dan@pgreps.us  / Phone: 412.297.9671

 

“We are pleased to announce the appointment of this strong, highly capable rep firm to support Atlantic Technology and our full-line of premium products,” says National Sales Manager Mike Miller.  “This market is important to us and we look forward to working The Performance Group and their dealers as we move forward with exciting new business possibilities in 2018 and the rollout of many new products in 2019.”

 

For Sales and Rep Inquiries, contact Mr. Mike Miller at Atlantic Technology:  Email:  mmiller@atlantictechnology.com  / Phone:  781.762.6300.

About Atlantic Technology
From its inception in 1989, Atlantic Technology’s mission has been to produce home entertainment products that exemplify the very best in both performance and value. The company specializes in high-performance loudspeaker systems for music, home theater, and custom audio/video installation.  For more information on Atlantic Technology and its many fine products for home theater and custom audio/video installation, visit www.atlantictechnology.com or call 781.762.6300.


Atlantic Technology Expands with Fourteen New Products at CEDIA 2018

Atlantic Technology Expands with Fourteen New Products at CEDIA 2018

With an eye towards a high-performance wireless eco-system in the home, the company is showcasing exciting new wireless SKAA technology and home theater products

Norwood, MA – August 22, 2017 – At 2018 CEDIA Expo, Atlantic Technology will be exhibiting their largest product expansion ever. This includes a mix of SKAA wireless home theater, multi-room and personal products, plus premium tower speakers, subwoofers and outdoor speakers. Booth #4347.

NEW Wireless Multi-Room Streaming Speaker Gatecrasher 1:  Atlantic Technology’s first Wireless system is a beautiful, compact 2.1 stereo speaker system that comes in two fine furniture finishes. Dual-band Wi-Fi plus Bluetooth AptX and a Priority Sensing™ analog in make this a highly flexible multi-room system.  Featured is DLNA plus vTuner internet radio plus a free iOS or Android app with choice of popular streaming services including Spotify, plus lossless services Tidal, Deezer and Qobuz.  Gatecrasher1’s can be paired together for enhanced stereo or used in multiples for multi-room streaming.  Gatecrasher1 is shipping now. MSRP $499. See a short introductory video here… https://youtu.be/MBHOcnjYdJI

Four NEW Products Featuring SKAA Wireless Technology:   An exciting new range of wireless products featuring SKAA wireless technology is designed to work as a high-performance home audio eco-system. SKAA technology is well-proven in the most demanding live concert performances by professional musicians. It delivers a robust, dynamic, wide-frequency, 36 ms low-latency signal with a long 150 foot range.  A SKAA device can transmit to 4 other SKAA devices simultaneously enabling the first wireless surround system for home-theater and gaming without sonic or performance compromise.

  • NEW SKAA Wireless Sound Bar/Subwoofer Gatecrasher 3: Embodying Atlantic Technology’s ‘easy to install and configure approach to multi-room systems’, is a new wireless Sound Bar/Subwoofer package with multi-room streaming capability similar to Gatecrasher1. Its rigid, non-resonant extruded aluminum cabinet with six 2.5-inch woofers and three .75-inch aluminum dome tweeters is driven by 150-watts of class D system power. The wireless subwoofer extends low frequency range and makes the system easy to install.  Gatecrasher3 creates an uncompromising wireless home-theater surround sound free of interference, lag or distortion. Optional Atlantic Technology active SKAA speakers and integrated amps can be added (previewed below).
  • NEW SKAA/Bluetooth Wireless Active Bookshelf SpeakersFS-252:  These compact wireless SKAA speakers are acoustically matched to Gatecrasher 3 to operate as the front and/or rear channels in a wireless home-theater system, or as stand-alone active speakers.  Each speaker is powered by a 25-watt class-D amp.  Aux and RCA inputs, pre-out as well as wireless SKAA and Bluetooth AptX in/out for highly-flexible use anywhere in the home.  Included with the FS-252 is an IR remote. The FS-252 ships in November 2018. MSRP
  • NEW SKAA/Bluetooth Wireless Integrated AmpSTA-200: Atlantic’s first wireless stereo integrated amp transmits and receives SKAA and incorporates Bluetooth with AptX.  The 100 watt-per-channel amp also features RCA and 3.5mm analog inputs plus RCA pre-outs and banana terminals to drive active or passive speakers.    The amp measures only 9.8 x 9.8 x 4.1-inches and is housed in an attractive high-gloss cabinet.  Included with the STA-200 is a dedicated IR remote.  The STA-200 ships in November 2018. MSRP $449
  • NEW SKAA/Bluetooth Wireless HeadphonesFS-H582: Atlantic Technology enters a new category with these premium high-performance wireless headphones. High-performance 50mm bass drivers and brilliant detailed highs from the proprietary ceramic tweeters assure outstanding sound quality.  SKAA delivers uncompromising sound quality, free of lip-sync issues, game-play lag or signal dropouts for the ultimate movie or game experience for up to four headphones at once.  Bluetooth with AptX ensures wide compatibility plus a detachable 3.5 mm audio cable lets users connect to more devices or continue using when they’ve run out of power with the long-run rechargeable battery.

NEW Flagship Tower Speaker8600eLR:  This new speaker features non-resonant MDF cabinets in a gloss ebony veneer finish, housing four new high-performance 8-inch fiberglass woofers, two new 5.25-inch fiberglass mid-drivers in a D’Appolito array with a new magnesium aluminum alloy dome tweeter.  The cross-over is a 4th order Butterworth asymmetrical, time-aligned Linkwitz-Riley design with bi-wire inputs.  A high-sensitivity spec of 91 dB with power handling up to 300 watts per speaker makes the 8600’s perfect for very high-performance home theater and 2-channel systems. The 8600 tower speakers ship in November 2018. MSRP $2,599 each.

NEW Ultra-High-Power Subwoofers: Atlantic Technology is expanding its extensive subwoofer line upward with a pair of high-powered subwoofers suitable for the most demanding home theaters.  Both models feature line and XLR inputs, a 0~180⁰ phase control, adjustable crossover, auto on/off, volume, bypass, and a DSP controlled EQ.  They are housed in heavy-duty MDF cabinets with a high-gloss piano-black or satin finish.  Both models ship in November 2018.  SBT-500:  500 watts, 2x250 watt amps, two 10-inch woofers.  MSRP $1,799    SBT-1000:  1,000 watts, 2x500 watt amps, two 12-inch woofers.  MSRP $2,499

NEW Constant Voltage and Constant Current Outdoor Speakers:   A new full range of six high-performance outdoor speakers, all available in white or black finishes.  The two-way speakers are available in three models with 4-inch, 5.25-inch and 6.5-inch fiberglass woofers and 1-inch titanium dome tweeters.  The three sizes are available in two series; a 4-ohm series for constant current applications and the second for 70/100-volt constant voltage applications.   Constant voltage models have three transformer settings, conveniently selectable by the installer via a terminal switch.   All offer excellent sonic performance and wide frequency range of 45 Hz to 65 Hz at the low-end to 20 kHz +/- 2 db with 90 dB of sensitivity.

“This CEDIA Expo marks a milestone for Atlantic Technology where we are strengthening our extensive home-theater offering with new ultra-high-performance flagship products,” said Mike Miller, National Sales Manager Atlantic Technology.  “At the same time we’re dramatically expanding our presence in outdoor speakers and introducing a growing line of wireless and multi-room products enhanced by advanced wireless technology with outstanding features and performance.”

You can reach Mike Miller at Atlantic Technology at mmiller@atlantictechnology.com or 781.762.6300 for CEDIA appointments.

For media inquiries and for CEDIA press appointments please contact Paul Fredrickson at fredrickson@mutocomm.com via call or text to 781.308.2312 or stop by our CEDIA booth #4347.

About Atlantic Technology
From its inception in 1989, Atlantic Technology’s mission has been to produce home entertainment products that exemplify the very best in both performance and value. The company specializes in high-performance loudspeaker systems for music, home theater, and custom audio/video installation.  For more information on Atlantic Technology and its many fine products for home theater and custom audio/video installation, visit www.atlantictechnology.com or call 781.762.6300.

  Gatecrasher 1 – Multi-Room Wireless Streaming 2.1 Stereo Speaker System  

 STA-200 – Wireless SKAA/Bluetooth Stereo Integrated Amp 

 FS-252 Active wireless SKAA/Bluetooth Bookshelf Speakers

  SBT-500 and SBT-1000 Ultra-High-Power Dual Driver Subwoofers

Flagship Tower Speakers

 


ATLANTIC TECHNOLOGY INTRODUCES GATECRASHER 1

 

ATLANTIC TECHNOLOGY INTRODUCES GATECRASHER 1

 

A luxurious, compact 2.1 stereo wireless music system, Gatecrasher1 represents the company’s entry into the Smart Home

Norwood, MA – June 20, 2018 – Atlantic Technology is announcing Gatecrasher 1, the first in a series of smart multi-room wireless speakers with streaming services and internet radio.  This new product puts Atlantic Technology and its customers into the most important and fastest growing new audio category to emerge since the Smart Phone, Smart Speakers.

 

Premium Audio

Atlantic Technology is applying its legacy of award-winning sound to a premium 2.1 stereo table-top system that’s packed with an array of high-performance drivers including a stereo pair of ¾ inch aluminum dome tweeters mated with 2-inch cone bass-mid speakers.  The internal sub-woofer system is composed of a 4-inch bass driver coupled to a down-firing 5-inch passive radiator.  With 60 watts of class D power, this gives the system a wide frequency range with bass depth, punch and clarity Atlantic is known for.

 

Gatecrasher1’s design, materials and construction is also a step-up over typical mainstream offerings.  The wood cabinet is constructed of high-density MDF shaped to reduce internal standing waves and available in real-wood veneer gloss Makassar ebony as well as piano-black lacquer.  The wrap-around metal speaker grille is acoustically transparent and the system sits solidly on four, 2-inch diameter isolation feet.

 

Unlike many mono tabletop wireless systems sold, Gatecrasher is a compact 2.1 stereo system that produces excellent stereo in most rooms.  For use in a larger room or with a TV, a “Wide” mode is available from the control panel to engage a sophisticated DSP that simulates the spatial imaging of wider-placed separate stereo speakers.

 

Comprehensive Connectivity

Gatecrasher1 lets owners wirelessly play music using Wi-Fi™ and Bluetooth®.  Wi-Fi capability includes dual-band 802.11ac with Wi-Fi Alliance and DLNA® certification, seamlessly interoperating with the world’s largest base of connected home Wi-Fi devices.  Bluetooth 4.0 with Qualcomm® AptX™ technology gives Gatecrasher compatibility with high-res audio codec’s and it can stream from a Bluetooth connected device to multiple Gatecrashers throughout the home.   Gatecrasher 1 works with a wide array of audio sources and operating systems including Windows PC and Mac computers, Android™ and iOS tablets and smart phones, plus popular game consoles such as Xbox One and  PS4.

 

Analog audio sources such as a TV, media player, legacy audio gear or hands-free voice controlled systems such as Alexa Enabled Devices or Google Home Devices can be connected directly to Gatecrasher via its auxiliary 3.5mm stereo mini jack.  Priority Auto-Sensing™ source switching makes this simple and convenient to use.  Turn the connected device on and Gatecrasher automatically wakes up and switches to play audio from the Aux input.  As a bonus, these sources can also be streamed to multiple Gatecrashers in the home.  Power is supplied to a rear input through an auto-sensing external power supply making the system compatible with 110 or 240v and 50/60 Hz systems.

 

Also on the rear is a configuration switch to operate Gatecrasher as a single compact stereo system for smaller rooms, or to add a second unit and operate two units as a powerful stereo pair, creating an elegant substitute for complex, bulky, wired legacy audio systems in larger rooms.

 

System control and set-up is extremely simple through the Atlantic Technology Gatecrasher app available as a free download for Android devices from the Google Play Store or on iOS devices from the Apple App Store.  The app quickly and securely connects Gatecrasher to your home Wi-Fi network so you can start enjoying your favorite music or podcast.  Once connected the app lets you easily choose from a wide range of sources…

 

Local Sources:

  • Bluetooth: Quickly pair your phone, tablet or computer and listen to stored files or streaming services playing from your personal device.
  • Auxiliary In: Connect your personal device, TV, CD player or hands-free smart speaker.
  • Wi-Fi: Remotely access your stored digital music collection, internet radio or favorite streaming service.

 

Streaming Services: Spotify Connect / Tidal / Deezer / Qobuz / vTuner Internet Radio.

 

Supported File Formats: AAC, AAC+, MP3, WAV, WMA and FLAC.

 

Multi-Room Capability

Advanced DLNA audio sync technologies give Gatecrasher1 the ability to set up multiple Gatecrasher units for whole house audio or to configure Gatecrashers in groups to stream synchronized audio to selected zones in the home.

 

Besides multi-room Wi-Fi streaming, Gatecrasher1 can stream from a Bluetooth or Aux-In source to any other Gatecrasher in the home or to multiple Gatecrashers, so a visiting friend can share new music with the whole house at a party. All of this is controlled through the Atlantic Technology Gatecrasher App so the app owner keeps control of the play.

 

Operating Simplicity

Gatecrasher goes beyond the usual wireless speaker control functions with its top-mounted color-coded, back-lit control pad featuring sealed silicon membrane buttons.  Besides volume up/down and forward/back/pause of track selection, the panel also features a Bluetooth button plus three programmable preset audio buttons. The presets let you instantly access your three favorite audio sources whether a streaming service or favorite internet radio station to give you one-touch entertainment.  For instance, you can set button “1” to Spotify and touching the button when the unit is off, starts playing Spotify from where you left off without needing your find your smart phone, turn it on and select your app.

 

The color coded backlit control pad makes it simple to see what source is playing as it changes for each source; Dark Blue for Bluetooth, Light Blue for internet radio or local radio sources, Green for Spotify and other streaming services, Light Green for Aux input and Red for standby.  The backlight goes to one-half brightness if the unit is paused or muted.

 

Automatic Future Upgradeability

When app or firmware upgrades or updates are available, the system automatically updates via the internet, so the user doesn’t have to lift a finger.  Atlantic Technology co-developed the Gatecrasher platform with industry leading partners Frontier Silicon and Andover Audio, specialists in advanced smart audio technologies.

 

“Atlantic Technology is adding some exciting Smart Speaker capabilities to this powerful platform that they’ll announce in the near future, to greatly extend Gatecrasher abilities and integration into the Smart Home“, says Andover Audio’s Director of Engineering Bob Hazelwood, whose company worked in conjunction with Atlantic Technology to design the product.  “Luxury consumers want all their audio throughout the home with the convenience of streaming services and wireless connectivity.  Now, we’ve created a premium “Smart Speaker” with the high-performance sound and features our customers expect”, adds Atlantic Technology National Sales Manager Mike Miller.

 

Gatecrasher 1 will have an MSRP of $499 USD and shipping will begin mid-July in the US.


Mike Miller to Atlantic Technology as National Sales Manager

NORWOOD, MA (2/28/17) – Mike Miller has been named as National Sales Manger of the Boston-area loudspeaker manufacturer, Atlantic Technology. The company has been a technology innovator in the design of loudspeakers for home theater, home audio, and architectural audio for the best part of three decades.

Miller is an audio and custom installation sales professional with a 30-year career for prestige brands such as Pioneer, Sanyo, Denon, Logitech, Sony ES, and most recently SIM2.

“We are excited to welcome Mike aboard,” said Jason Marcure, Brand Manager, Atlantic Technology. “Our product mix fits perfectly with his experience, and we have some exciting plans to expand sales in 2017.”

“I’ve watched Atlantic Technology with interest for many years,” said Miller. “They always have innovative products and marketing programs. I look forward to being a part of the team.”

From its inception in 1989, Atlantic Technology’s mission has been to produce home entertainment products that exemplify the very best in both performance and value. The company specializes in high-performance loudspeaker systems for music, home theater, and custom audio/video installation.


Atlantic Technology’s New In-ceiling Speakers Ideal for All Object-Based Theater Sound Technologies

NORWOOD, MA — Atlantic Technology, a leader in loudspeakers for home theater, has announced the first in-ceiling speaker specifically designed to reproduce “object based” elevation channels.

In the last several months, Dolby and Auro (soon to be joined by DTS) have introduced algorithms designed to envelop the home theater listener with a bubble of sound coming from above. All of these formats are modeled on the latest “object-based” sound systems and sound tracks that have been developed to provide the audience with a totally immersive sound field.

The IC-6-OBA contains a high dynamic range 6-inch woofer coupled with a pair of one-inch tweeters designed to produce a “wide scatter.” Most other in-ceiling designs tend to have a narrow dispersion and can create audible “hot spots” to listeners directly the below the speakers. By contrast, the Atlantic IC-6-OBA spreads out the sound field similar to what is actually heard in movie theaters where elevation speakers are usually 30 to 40 feet above the listener.

With the IC-6-OBA, sounds above will move in specific directions without calling attention to themselves as “speakers above your head.”

“It is the closest we can get to a true movie theater experience,” comments Peter Tribeman, Atlantic Technology’s President. “Once you have heard an object-based sound field using IC-6-OBA speakers, it is difficult to go back to standard 5.1 or 7.1 surround sound.”

The IC-6-OBA speakers enter the market in January with a suggested retail price of $325 each.


Atlantic Technology Introduces Revolutionary 44-DA Speaker Module for New Dolby Atmos® Sound Technology

New Atlantic speaker puts the viewer inside the action by creating a true multi-dimensional sonic soundscape

Atlantic Technology today announced the introduction of its revolutionary new 44-DA Dolby Atmos-enabled speaker module for home theater use.

Dolby Atmos is a new technology developed by Dolby Laboratories that adds an unprecedented degree of realism to movie soundtracks. Dolby Atmos is an object based audio format that allows sound mixers to accurately define the specific location of an audio object in a 3 dimensional listening space. This represents a significant departure from the confines and limitations of channel based audio mixing and playback formats. To create the vertical sense of space and layer of sound above the listener that is essential for a lifelike, believable sonic event, the Dolby Atmos renderer in a Dolby Atmos enabled AV receiver adapts the soundtrack to the individual speaker layout in a home theater system. With Dolby Atmos, sound comes alive from all directions, including overhead, to fill the home theater with astonishing power, detail, and depth.

To fully realize the benefit and effect of this multi-dimensional sound technology in the home, and recreate the layer of sound above the listener, specially engineered speakers with extremely precise frequency response and directional sound radiation characteristics are needed. Atlantic Technology chose to develop an attractive compact Dolby Atmos enabled “module” that could be added to its own existing systems or, for that matter, to ANY existing home theater.

The new Atlantic Technology 44-DA Dolby Atmos-enabled loudspeaker module utilizes a 5 ¼” woofer and 1″ silk dome tweeter in a concentric driver array (CDA), firing from the top of the speaker enclosure at a precisely-determined angle, to achieve the optimum effect. Particular attention has been paid to delivering a “controlled acoustic scatter” in an effort to dramatically broaden the sweet spot of the sound reflected by the ceiling, allowing for greater placement flexibility within the listening room.

 


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